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Commercial Real Estate Databases

Posted by Capital Retail on May 16, 2018
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To manage our real estate ecosystem we use several specific databases including Salesforce, Costar, STDB, RealNex and Loopnet. We use Salesforce to manage our client relationships such as prospects, tenants, landlords, and vendors. Collecting and organizing actionable customer data is a full-time job, and one that isn’t very forgiving of mistakes. Investing in a high-quality cloud based Customer Relationship Management (CRM) tool is a must for any business that wants to take customer satisfaction to the next level. We like CoStar Property because it offers a full market inventory of properties and spaces – available as well as fully leased – searchable by market and sub-market, with details on each one including photos, aerials, maps, floor plans, stacking plans and more. The Site To Do Business or STDB, integrates online data into a dynamic GIS mapping environment. It gives is the ability to generate demographic reports using rings, drive-times, or bands, generate color-coded maps by choosing from thousands of variables. We find STDB especially useful when we represent tenants and need to dig deep on a specific site.  We market properties through social media, networking events, email campaigns, and Loopnet. LoopNet  is the most heavily trafficked commercial real estate website, with more than 5 million average monthly unique visitors. The quality of the leads aren’t the best but the exposure is great.  Other property search websites include commercialsearch.com. We use Realnex market when we need to analyze a property purchase or sale. We can do cash flow projections, DCF analysis, and ROI with market edge. We also are able to analyze and compare multiple comprehensive lease proposals or consolidate lease expenses, security deposits, CAM and commissions into clean and easy-to-read spreadsheets. In summary, the benefits of using a cloud-computing database for your business is critical. There is now an incredible array of additional services and solutions now available via the cloud for the commercial real estate professional.

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